ACADEMIA

I have served as an adjunct instructor of the Graphic Design program in the Visual Arts and New Media Department at SUNY College at Fredonia since 1990 as well as semesters in the Design Department at SUNY College at Buffalo and Daemen University. These collections represent projects completed by talented students at SUNY Fredonia over several years.

Typography One:
Interpretive Typography
Fundamental to a career in graphic design is an understanding of typography, as an art form and as a technique. This course, introduces students to the world of typography and invites them to begin seeing the construction of written language in a very new way. In a way that will allow them to use text to communication solutions to problems. The course covers typographic anatomy, type classifications and an introduction to typographic hierarchy.
Typography Two:
Publication Design

Typography II expands of the principles of hierarchy, information design, and best typographic practices established in Typography I. Sequence using elements of typographic rhythm, organization, and variation is addressed, allowing students to organize information over increasingly complex forms, from simple spreads, to a book, to a three-dimensional design. Students begin to understand how issues of output and technical production need to be anticipated and shape design solutions.

Projects in this course include the experimentation with typographic grids creating a two page spread and then, with increasing complexity, a 32-page cookbook. For this project, students write, design, create the imagery and execute a finished book.

Typography Two:
Sequence and Information Design

As an introduction to environmental graphic design and wayfinding, students are tasked in this project to design a 24″ x 36″ poster that communicates (through typographic variables) the path they take from RAC 323 (the studio) to their home. They are additionally responsible to document their design process in a digital process book.

Typography Two:
Environmental Design

Students are introduced to the idea of large scale graphic installations. In this project, students are tasked with designing a corporate timeline for a company’s lobby. They learn how to work with large scale typography, images and how people interact with large installations (viewing distances, designing for ADA, etc.) Examples shown here are for an 8′ high by 24′ length wall.

Typography Three:
Kinetic Type

This course adds the additional variables of time and motion as students explore kinetic typography. They are tasked with picking a favorite song and bringing it to visual life with typography and color.

 

In Type III, students make a deep dive into the use of Adobe After Effects.

Designer: Caleb Richter

Designer: Kristen Johnson

Designer: Tina Rogers

Designer: Sarah Gerass

Designer: Natalie Opp

Designer: Liz Gollnitz